Icopal helps to raise construction's image
Icopal’s Anderson Monarflex brand has
brought 30 years of industry-leading expertise in printing
scaffold sheeting to bear with the launch of a system that
enables large, one-off designs to be produced in super-fast
time.
Until recently, the limitations of technology meant that it was
only really possible to print small repetitive designs on
scaffold sheeting. While this is cost effective for larger
contractors and developers, the minimum order of 50 rolls made
this unviable for smaller developers and contractors as well as
one-off, individual designs.
Now, advances in printing technology and some smart thinking by
Monarflex have led to the introduction of DigiWrap where
42m-wide photo-quality images can be printed on a one-off basis
and within 7 to 10 days on high-quality scaffolding sheets
instead of hoardings, 48-sheet posters and banners.
So as well as shielding the labour force and building from the
elements and the contractor/developer from expensive site delays
as well as passers-by from dust, debris and disruption, DigiWrap
enhances the view and the reputation of the advertiser, be they
the developer, contractor or just the purchaser of the medium.
DigiWrap is available in Monarflex’s Scaffband FR and Airflow FR
containment nettings which are both tested to LPS 1215 flame
retardant standards, exceeding the performance requirements of
BS 8093 and BS 7955. It has also been designed to break away
from the scaffolding in storm force winds, avoiding any danger
of the scaffolding being pulled down.
While practicality on site is very important, it is the
product’s ability to turn a functional scaffold into a
highly-visible advertisement that really delivers innovation and
value.
DigiWrap enables developers to replicate the marketing materials
traditionally found in sales offices, show homes and the
property pages of the local newspapers on site in a super-large
format guaranteed to draw even more passing trade.
While DigiWrap is completely weather proof, the inks used to
print on polypropylene sheeting are rain- and UV-resistant to
ensure the images remain true for at least six months -
excellent value compared to the cost of renting 48-sheet poster
sites or printing and hanging banners.
Anderson Monarflex manages the whole process from concept
through to delivery of the sheeting on site and is available on
0161 865 4444.
Email: tracy@tlcpr.co.uk
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