Muraspec - A Splash of Panache Thanks to Muraspec

Muraspec, Europe’s leading manufacturer of wall coverings, is today launching Panache, the first range to be launched from Muraspec’s spring collection.
Panache, a new paper backed vinyl range consisting of four unique designs, has been developed with extensive research into Muraspec’s customer base. This has led to the development of the range and its colour palette to ensure designs have complementary visual links with carpet and upholstery materials.
The Muraspec Panache collection incorporates modern, yet natural designs and embosses that combine the practical benefits of the company’s wall coverings, with textures and accents that paint can’t match.
The panache collection comprises of the following;
Intaglio, a versatile natural fabric stripe design that can be installed horizontally or with a panelled effect in eight colour ways including cross colouration to increase visual links with carpet and upholstery materials
• Brayer, an easy to use design from the Panache range due to its soft texture, delicate print detail and usable twelve colour range
• Edition, a minimalist design with graphic origins inspired by entrance graphics of a night club. With six fashion colour ways, this design will suit modern office interiors
• Colourgraph, a modern design, with a natural effect inspired by tree bark but given a graphic treatment. In five fashion colours the design will look stunning in a minimalist office environment
Richard Wallington, Muraspec’s head of marketing, comments: “We are delighted to launch Panache as the first part of our spring launches. Panache fills a gap in our product portfolio for design lead, value for money products. We have used our in-house design facility to complete extensive customer research into the textures and colours that would most appeal to the value wall coverings market and the outcome is four new designs to our Panache collection. Not only does the collection offer users a range of affordable designs, colours and textures, but all the products are durable, washable and suitable for easy application, making them a natural choice for the commercial sector.”

Email: catkins@publicasity.co.uk