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Gooding Aluminium the national and international supplier of a wide range of high quality aluminium sheets, aluminium profiles and aluminium extrusions have re-structured and re-launched their aluminium products website to enhance the buying experience for Architects, Specifiers and Interior Designers.

The idea for the restructure came after extensive research into customer feedback and focuses on improving the customer experience by reducing the number of clicks needed to buy from their extensive aluminium product range.

Gooding Aluminium products are continually recommended by leading Architects, Interior Designers and Contractors having successfully been incorporated in many outstanding projects and applications. Their inspirational Project Gallery showcases a selection of aluminium materials, products and surface finishes successfully combining and performing within a variety of contemporary spaces. The gallery has been refined to show projects in a variety of industry sectors.

David Gooding, Managing Director said:
"Many of the changes have been implemented to improve the usability and overall user experience of the website. We have always believed in putting ourselves in the customer's shoes, to ensure our products, services and media, wherever possible, both meet and exceed expectations. This new e-commerce site will allow us to showcase our products in application and genuinely engage with our customers whilst improving the user experience by reducing the search process".

He continued:
"Our products are used in so many inspirational applications. Credit must be attributed to the architects and designers responsible for the innovative and creative ways in which our aluminium products are incorporated within their overall conceptual plans".

E-mail Gooding Aluminium