Ideal Standard, a leading provider of innovative and design-driven
bathroom solutions, today launches its new bathroom collection
Playa, created by award-winning design house, ArteFakt. The Playa
collection offers a linear design while conceptually remaining
distinctly contemporary. Wide surfaces and straight angles deliver a
comfortable relaxing bathroom experience, without compromising on
style and design.
The Playa range comprises of five different basin options, full and
semi pedestal options as well as three WC options plus bidet, all of
which come with a lifetime guarantee.
ArteFakt’s design characteristic for this new range balances a mix
of round and rectangular shapes. The form of the inner basin blends
softly towards the front edge meaning that the contour and inner
basin shape converge to create the distinction.
The Concept Furniture collection has been expanded to be compatible
with Playa along with the Studio and Alto collections, making it the
perfect accompaniment to each of these major Ideal Standard ranges.
Achim Pohl, ArteFakt comments “The Playa collection has a very
characteristic design line that really stands out. We consciously
create a balance between familiar trend shapes and innovative
elements. Thanks to this approach, the collection blends well with
the contemporary bathroom styles while emphasising a young and
modern character”.
Key features:
5 different basins: 55 & 50cm pedestal, 45cm handrinse, 55cm
semi-countertop & 55cm countertop. All available in 1 or 2 tap holes
except the countertop which has only 1 tap hole option
Full pedestal, semi-pedestal (large), semi-pedestal (small)
WC options: close coupled, back-to-wall, wall hung. All flush at 6/4
litres and 4/2.6 litres
Bidet options: Floor standing, 1 tap hole
Standard and slow close toilet seat option
Furniture options: Concept Playa additions – 600mm semi-countertop
basin unit, 600mm WC unit, Playa collar worktops for use with 50cm &
55cm basins in 600mm unit
The Playa range is available across the UK from March 2011.
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