LISTERS Launch Elitis Finesse Composite Doors
Lister Trade Frames of Stoke on Trent, best known for their dual rebated Gallery
Composite Door range have just launched a new single rebated range called Elitis
Finesse.
The Finesse range complements their Gallery Doors with additional styles colours
and lock options, offering customers more choice. And being of a more simple
construction they are also available with shorter lead-times.
Phil Warren, Listers' Sales Director, says that the introduction of the new
Finesse doors has been well received by their Trade customers; "while our
Gallery Composite Door have continued to show record growth month on month, some
customers wished to be able to offer a greater style range and shorter lead
times. This was going to be difficult to achieve with the Gallery Door range due
to its specialist construction. So we decided to introduce a new door which
would offer new designs and which could be more rapidly built and delivered."
Phil says that the new Elitis Finesse composite door was very well received at
their recent Trade Open Day and has already exceeded their sales projections for
the new product.
"Our worry was that we would see a drop in the sales of our dual rebated Gallery
Door range, but this just hasn't happened" says Phil, "it seems that we have a
very loyal customer base who value all the additional advantages of our Gallery
Doors but who can now choose other styles from our Finesse range instead of
going to competitor suppliers."
And Listers don't seem to have skimped when it comes to the new doors: The new
Elitis Finesse Composite Door range has 25 styles in 9 Colours all with an multi
point hook lock, adjustable hinges and a full 10 year guarantee all delivered on
a 7 day lead-time.
Listers seem to be growing their product range and their business this year
without letup. Phil Warren says that they are ignoring the rumours of a
recession and are determined to offer their customers ever more choice and even
better service this year.
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Business Park, Linton Hill, Maidstone, Kent ME17 4AL
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